Custom Programs


One of Brymark's strengths is our ability to listen; it's part of what makes us effective designers of custom programs that really work for our clients. Getting to know the strengths and goals of your organization means we can guide you to the right promotional products that your customers, partners and employees will adopt. There are other essential elements too, of course, like using well-known brand names for products, and the right creative treatment that makes it uniquely yours. Leveraging the convenience of online technology for sales and program management is another key ingredient, and the implementation of a system of measurements to fuel effective decision making is critical.

Underlying it all is our time-tested process: by following our methodologies Brymark will help you reaching your marketing and business goals.

The Brymark Custom Solution Process

Step 1: Understanding

Brymark works with you to assess your current situation:

  • Understand your employee or customer profile.
  • Identify your current use of promotional merchandise.
  • Evaluate whether you are receiving the maximum benefit for what you spend.

Step 2: Planning

Brymark creates a plan that works for you:

  • Identify the objectives for your brand.
  • Select metrics by which to track your program's impact.
  • Develop a project plan and timeline that works with your goals and objectives.

Step 3: Implementation

Brymark takes action to put your promotional program into effect:

  • Select the most unique and impactful merchandise to make your brand stand out.
  • Launch your feature-rich corporate program.
  • Promote your merchandise to build your brand awareness.

Step 4: ROI Tracking, Reporting and Adaptation to Future Changes

Brymark is a firm believer that any marketing program requires measurement and fine tuning. Together, we will:

  • Analyze the results against your chosen metrics.
  • Evaluate your return on investment through reporting.
  • Adjust your program to unlock additional value.
  • Add and remove features and products to maintain your brand's edge over time.

Together, you and Brymark will build your brand!

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