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PREFERRED... OTHER
PROGRAMS...
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RESOLUTION
REQUIREMENTS (RASTER)... Artwork
Colour Requirements...
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Web
quality graphics are 72dpi and are in RGB colour, unacceptable for
final art submission.
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The difference between these two file types is what they're made up of. Vector graphics are made up of lines and curves. Bitmap graphics are made up of little squares called pixels. The above graphic is a bitmap (JPEG, GIF, TIF, BMP). You can see how it's made up of a series of pixels. When you enlarge the graphic, the software must guess where to put the extra pixels necessary to make it larger. At a high resolution the pixels are so numerous and small it creates the illusion of a smooth line. The bottom graphic is vector (AI, EPS, CDR). It can be scaled up or down to any size without losing quality. This is very important because the same graphic can be used for both a pen, and a billboard (while also maintaining the same file size). The lines and curves in a vectored file naturally go from point A to point B. These points are described as anchor points. A good way to tell if your artwork is vectorized (besides zooming in to look for pixels) is to look for the anchor points. You can see a series of points surrounding all of the edges by clicking on the artwork. If all you see is a box surrounding your entire artwork, it is more than likely a bitmap.
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Email:
art@brymark.com (Under 6 MB)
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- "Create
Outlines" (Illustrator - AI) or Save to Curves (Corel Draw - CDR)
when working with type to avoid font conflicts. Creating outlines turns
the font object to a graphic. Send the fonts along with the file only
if there is a need to change the text upon receipt. |
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